Gustavo "Gus" Fring, also known as El Segador by the Bikini Bottomites, is a Chilean-American restaurant entrepreneur and major narcotic distributer. He use to be part of the Mexican Drug Cartel before becoming the kingpin of his own drug empire. As an order from Voldemort, Gus and his crew instigate the Bikini Bottom Drug Wars in order to seize control of the area. He set up both a factory and a Los Pollos Hermanos location in Bikini Bottom as symbols of his power. Voldemort gifted Gus the core of a certain egg-shaped genius, increasing both his intelligence, cunning, and ego. 

Personality:
In public, Gus puts on a friendly and open exterior. He is a humble man, focused on maintaining a good public profile. He organizes events and charity donations as a way to stay in the public's good grace. But when the mask is pulled off, Gus is a ruthless and machiavellin. He admires professionalism in his colleagues, reinforced with his new core giving him a fondness to machines. He acts out his evil deeds with grace. He employs a number of enforcers like Mike, Mecha Sonic, and Mr. Beast to track down anyone that might be a threat to him and kill them. Gus would not hesitate to kill one of his own men if it means salvaging the operation.

Voice Direction:
Gus has a low voice that is both graceful, cunning, and enforcing. He does not yell, but his voice exerts so much power and authority that people have to stop and listing. There is a slight spanish/Chilean accent. Try to use Giancarlo Esposito's voice as a reference.